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Take Your Company Public: A Must Read Before You Do Anything! As a consultant in the business of structuring companies, setting up strategic alliances for clients, writing business plans and PPM’s and taking companies public on the OTCBB, I must admit I’ve seen my share of scams and swindling of uninformed clients. One sad issue that permeates the industry is clients who believe that their only option is to give up substantial equity while paying hefty fees to consultants who take your company public.

Here is the reality. When you are investigating the industry to find a consulting firm to work with to facilitate your ‘go public’ process, the first thing you need to do is make sure you are hiring a ‘turn-key’ solutions consulting group; meaning they need to offer everything soup to nuts in house because the second your consultant outsources anything, accountability is lost.

Next, on the issue of paying fees and also giving up equity, it should be either or, not both. If a company tells you that they want you to pay them in both upfront fees and in equity, you should laugh and walk away. In actuality the best deals for the client are those that are simply fee based, not equity based.

It’s better to pay 100k in a few easy installments than to pay millions in stock that will only be liquidated after the IPO which will completely obliterate your stock price and almost certainly ruin your company’s chances of success. It baffles me to see the scenarios that uninformed company owners accept. Currently there is a company that is promoting all over Google Adwords that they will take your company public for $25k and after a month of talking to the company, when you finally agree to use them they break the bad news that they are not going to charge you $25k or anything even close to that, they are, in fact, going to charge you $125k upfront, plus $10k to $20k for your initial SEC audit and on top of all of that they are going to take 30% of your company! It’s shocking but this group of consultants, because of their extensive advertising, has no problem bringing in clients and turning the tables on them at the last minute and sadly, because the client is uninformed, they accept the contract and pay the fees.

If you are going to give up any amount of equity in exchange for the process of going public, it should be with a licensed broker dealer and there should be zero out of pocket expenses from you. Your broker dealer should pay for the SEC audit, S-1 filing, SEC approval, FINRA approval, Symbol achievement and ongoing investor relations to keep your stock price solid. Unless your broker dealer is doing all of this, you need to find a new, full service broker.

Keep in mind, each consulting firm you talk to will give you a million reasons as to why their fee structure and process is the best but here are some comparable facts so that you can make the right decision on how to proceed. First of all, if you get an emotional consultant that acts like he is excited about your project and ‘can’t wait to get started’ this is bogus and you should walk away. The best consultants keep clients at arm’s length and never get emotional because it clouds the process and makes them ineffective. Besides, if they are acting so excited about your company it’s probably because they are trying to convince you of their legitimacy that won’t stand on its own merit.

Next you want to make sure that you are getting a quote on your specific company type which includes at a minimum: corporate structuring, strategic alliance facilitation, board of directors evaluation, business plan authoring built for IPO, investor finder service, SEC audit (the should be able to give you a general idea of the cost of the audit and have a company that you can use as most consultants don’t employ an auditor on staff), S-1 filing, SEC approval, FINRA approval, symbol achievement, market maker or broker dealer relationship/contract setup and investor relations for long term success.

For Corporate Turnaround Services or Investor Finder Services, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

Relationship building along with trust is the essence of attraction marketing. This is not a new concept. It’s been around for a very long time. People will buy from you when they trust you.

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Do you like buying from strangers? No one does. This is nothing new. Attraction marketing is simply relationship building. People are more likely to buy from you when they trust you.

This takes on a whole new meaning when using this concept online. This may take some practice, but the concepts are not complicated. Many things have to take place in order for this to work.

*Social group marketing. Making friends is one way to build trust. You need to join popular social groups and build relationships with as many people as humanly possible. Relationship and friendship building is the key element to this, because that is how you build trust. Blogging is also good.

*Write and submit articles. Some experts say that article marketing is the Best form of advertising online. It is definitely the best way to get back links to your website and get your website listed in search engines in your selected niche.

*The Funded Proposal. It should be so valuable that when you show them the price, they just have to buy it. This is Great information to immediately offer your leads and prospects. It should be something they want and need. For this to work properly you must know and understand your niche market.

*Effectively use lead capture pages, auto responders and sales pages properly.

Use email newsletters to follow up with your auto responder system.

You may loose credibility, fail miserably and may loose a lot of money if you do not use these principals correctly. Using all of these elements correctly is the key to having huge success in the network marketing and mlm industry.

I’ll be writing about the importance of having “Stand alone Products” in my next article. So stay tuned.

To find out more about attraction marketing,visit Mr. Steven Lamb’s site and choose the best funded proposal for your needs.

You may be able to do better than Google for online marketing. With some companies, AdWords may not be a good fit. Now some cost per click costs are greater than $10 a click. If average return is 1.5 percent, a $600 per month campaign will get 60 clicks (at a $10 Cost-Per-Click) and a .90% of a client.

Well here is an announcement that could help you…banner advertising is not dead. The banner advertising I am referring to is in the area of placement ads. On Google’s content network you can pick and choose where you want your banner ads to be seen. As with any marketing campaign, Pay-Per-Click, Banner Ads or even print ads, take the time to do research. Would it make sense to have a product or service targeted to women and then place ads on a web site wherein the demographic of the site visitor is overwhelmingly male? Quantcast (.com) and like sites can help you find out where is the best place to advertise. If time is taken to do research, generally a good result is had. Google has an option which allows them to place your ads automatically. Personally, I do not recommend selecting this option as you lose control of your ads. Additionally, this can be a financial sink hole, draining your wallet before the campaign ever gets off the ground.

Taking the time to do the research as to the best sites is a good investment of your time. If you have product dedicated to a target demographic of males, 50 years of age and above, you can use a web site such as Quantcast (.com) and find out where is the best place to advertise. When investigation and study is done better results can be yielded. I do not recommend allowing Google or any other search engine providers to automatically select where your ads can be placed. Using this option will lead to wasting your marketing budget as the SE now has control.

There is a new product, the Banner Blue Print which is an awesome product. It is an instructional step by step video class. There are cases where individuals are making a financial killing placing ads on other company’s web sites. The course consists of 30+ videos jam packed with 10hours+ of real solid content, including 8 Modules, with tons of videos, ebooks, and mindmaps in each!

Here are some of the items that are taught on the videos; (1) The secret Google PPC tool that will allow you to go deep into any niche, with any offer, and seriously clean up using banner ads. (2) Where to find the exact high traffic _____ that will let you kick your income through the roof. (3) Where to get your ads displayed millions of times, for just PENNIES… if you’ve got even an awful banner, millions of impressions will add up to some serious traffic… and I’ll show you how to make a LOT of money from this.

The product is well worth the $77 price tag. You can visit the web site and while you may not make a million dollars through banner ads, they can be a good way to stick a few bucks in the bank. If you do make a million bucks as a result of this column, donations will be gratefully accepted!

Download the Banner Blueprint Training Course. John is an expert in designing landing pages and online conversion techniques. Contact John ASAP. Go to landing page design atlanta

Behind a career day for quarterback Matt Schaub, the Houston Texans erased a 17-14 halftime deficit to score– points in the second half and defeat the host Cincinnati Bengals 28-17. Schaub threw for 342 yards and 4 touchdowns against one interception in the solid road victory. Against a team that had won three straight games in the final seconds, Houston never gave Cincinnati the chance to create any late drama. Cincinnati dropped to 4-2 with the loss while Houston evened their record at 3-3.

Houston took the money as +3′ road underdogs with the outright win, and both teams are now 3-3 on the season against the NFL pointspread. The 45 points just managed to stay UNDER the posted total of 46. The Texans have gone UNDER in 4 of 6 this season while the Bengals evened their NFL totals record at 3-3.

After the victory, Schaub said that his team knew of Houston’s penchant for late game comebacks and that ‘putting them away’ would be a priority:

“Every game went down to the wire for them. Credit goes to them because they were able to find ways to win those games. So it was a matter of putting the game away.”

The Texans’ stoic head coach Gary Kubiak would only offer that:

“Matt continues to put up exceptional numbers on the road.”

The defense did a stellar job as well, shutting out the Bengals in the second half. In the third quarter, Houston only allowed six yards on nine plays for a franchise record. Cornerback Dunta Robininson talked about the defensive corps mindset:

“It was swarm tackling. Everybody has a job to do, and today we made this team a one-dimensional team. Overall as a defense, we played well.”

In the losing locker room, wide receiver Chad Ochocinco admitted that his team knew that they couldn’t rely on last minute heroics to win games:

“That’s our fault. We’ve been saying that we can’t keep winning with the way we’ve been playing. We’ve got to be consistent for all four quarters.”

The Bengals will play their next two games at home, starting with a contest against the Chicago Bears this Sunday. They’ll host the Baltimore Ravens the following Sunday before traveling to Pittsburgh for a game against the Steelers on November 15. The Texans host the San Francisco 49ers on Sunday. They’ll take to the road for the next two games, playing Buffalo on November 1 and Indianapolis the following Sunday.

Ross Everett is a freelance writer and respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sportsbooks and sportsbook directory sites. He lives in Southern Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former interior secretary James Watt.

Do you have stock but don’t want to sell it? Do you need cash now and want to use your stock as collateral for a loan but don’t want to lose your investment? Do you have bad credit but need cash now? If you answered yes to any of these questions it sounds like you’re a good candidate for a non-recourse stock loan.

Many companies claim to offer loans against stock collateral but very few companies are able to back up their claims with cold hard cash. Most stock loans have the same basic requirements: the symbol must trade at least 50,000 shares per day (this qualification is very easy for most public companies), must be a major platform like OTCBB, NASDAQ, London Exchange etc (basically anything but Pink Sheets, but then again, who in their right mind would invest in pink sheets?) and the company needs to have some solid trading history; that’s it!

Anyone that has stock can easily use this security as collateral for a very reasonable loan that can extend up to 10 years and sometimes even longer. If you own stock, you should never feel hard up for cash. You can use your stock to collateralize a loan with an LTV of 60% to 80% depending on the stock.

Use your stock as collateral for a business loan, pay off your credit cards, take a vacation. If you are a principle in a public company and your business needs fast cash use some of your company stock for that much needed cash for corporate expansion, equipment or executive bonuses.

“Advantages of a stock loan program are: Non-recourse, Credit check and financials not required, Rates based on the 90 day LIBOR, Provides cash for qualified emerging markets and start-ups and Loan payments are interest only!

Need a Stock Loan? or We Do Stock Loans, call Princeton Corporate Solutions at 267-233-0183Stock Backed Lending the easy way!